We've all heard of new-jacking thanks to David Meerman Scott, but can Twitter be used to promote positivity around a message and create news? I'm going to hand you over to Graham Hunt, the man who turned the #SpainIs hashtag into a wave of positive publicity for his...
Last week I spoke at length with a social media executive who was in charge of a “big” corporate blog. We spoke about the type of blog posts that they wanted, his words – big traffic posts… yes you read that right and I had to get it clarified...
We are approaching then end of the first week of Zero to Blogger, with challenger Warren Cass, you can find him on Twitter @WarrenCass We investigated blogging topical subjects this week. The first week has gone very well in terms of meeting blogging goals, all are...
except when they appear as quotes on Twitter. Cover of Mark Twain I love a lot of Henry Ford's quotes. He worked hard and I hope he played hard. He said a lot of smart things. I love the quote from someone famous whose name is on the tip of my tongue “don't...
is when people start telling you ‘how to behave' on a site. Lately, it's happening with Facebook. With the advent of the ‘like' button and the fact that it's now on 50,000+ websites, mean the marketers are moving in swiftly.Ok, they were always there, but...
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