The M Word
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Planners: The Smart Entrepreneur's Guide to the Best
Love planners? A great planner will help you 10x your productivity. There's nothing like sitting at your desk, with your scented candle lit making the time (and space) to plan and achieve your business dreams. The planners in this post are in no particular order I do...
You are Not Your Ideal Customer Part One
One of the greatest joys of having your own business, of being an entrepreneur is choosing whom you work with. No more clients chosen by your sales team or your boss. You no longer have to work with any person warm, and breathing with a pulse (although that helps ;)),...
Planners: The Smart Entrepreneur's Guide to the Best
Love planners? A great planner will help you 10x your productivity. There's nothing like sitting at your desk, with your scented candle lit making the time (and space) to plan and achieve your business dreams. The planners in this post are in no particular order I do...
How Well Do You Really Know Your Ideal Client?
We’ve all done the exercise. Writing down who will buy our products and how our products and services will help this one special person. What do you mean you haven't? How do you know who to market your business too? You think everyone is your potential client? Move...
Blogging: Beyond the Basics
It's 2018 and you know that blogging can get some pretty good results for your business, so this is your year; you're going to do more of it, and who can blame you? You’ve learned the basics of blogging (domain names, hosting, what software, what theme etc), and you...
7 Blog Post Formulas to Keep your Editorial Calendar Filled
We all know an editorial calendar will keep our business blog on track, and focus our marketing on message but what sort of blog posts do we populate the editorial calendar with? In this post I’m going to share with you the most popular blog post formulas for small...
How to create an editorial calendar your fans will love
"Gee Sarah how do you get so much content created and still have a life?" "Well I don't watch TV and I use an editorial calendar..." "You don't watch TV?" "Wrong question Sunshine... you were meant to ask about the editorial calendar" You'll hear a lot of stories...
Your Editorial Calendar: Beyond Blog Posts
There are a number of ways to create your own editorial calendar. I always recommend a good old fashioned paper diary. You simply start by marking off the most important dates to your dream clients and then add in all the additional dates - holidays etc, and then...
On-Page SEO: Skyrocket Traffic To Your Existing Content
On Page SEO is anything you do on your website or blog that improves the ability of search engines and your audience to choose your site based on their wants and desires. Both search engines and customers look for content that's authoritative and actionable. If you...
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