We’ve all done the exercise. Writing down who will buy our products and how our products and services will help this one special person. What do you mean you haven't? How do you know who to market your business too? You think everyone is your potential client? Move...
It's 2018 and you know that blogging can get some pretty good results for your business, so this is your year; you're going to do more of it, and who can blame you? You’ve learned the basics of blogging (domain names, hosting, what software, what theme etc), and you...
We all know an editorial calendar will keep our business blog on track, and focus our marketing on message but what sort of blog posts do we populate the editorial calendar with? In this post I’m going to share with you the most popular blog post formulas for small...
“Gee Sarah how do you get so much content created and still have a life?” “Well I don't watch TV and I use an editorial calendar…” “You don't watch TV?” “Wrong question Sunshine… you were meant to ask about the...
There are a number of ways to create your own editorial calendar. I always recommend a good old fashioned paper diary. You simply start by marking off the most important dates to your dream clients and then add in all the additional dates – holidays etc, and...
You've got your Facebook group hurrah! Now you have a place to call your own after adding so much value to other people's communities. You've linked your Facebook Page to your Group and you're now promoting your group after making it welcoming: You've popped over to...
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