May 2018 » Stellar Marketing Activity
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You are Not Your Ideal Customer Part One

You are Not Your Ideal Customer Part One

One of the greatest joys of having your own business, of being an entrepreneur is choosing whom you work with. No more clients chosen by your sales team or your boss. You no longer have to work with any person warm, and breathing with a pulse (although that helps ;)),...
How Well Do You Really Know Your Ideal Client?

How Well Do You Really Know Your Ideal Client?

We’ve all done the exercise. Writing down who will buy our products and how our products and services will help this one special person. What do you mean you haven't? How do you know who to market your business too? You think everyone is your potential client? Move...
Blogging: Beyond the Basics

Blogging: Beyond the Basics

It's 2018 and you know that blogging can get some pretty good results for your business, so this is your year; you're going to do more of it, and who can blame you? You’ve learned the basics of blogging (domain names, hosting, what software, what theme etc), and you...
7 Blog Post Formulas to Keep your Editorial Calendar Filled

7 Blog Post Formulas to Keep your Editorial Calendar Filled

We all know an editorial calendar will keep our business blog on track, and focus our marketing on message but what  sort of blog posts do we populate the editorial calendar with? In this post I’m going to share with you the most popular blog post formulas for small...
How to create an editorial calendar your fans will love

How to create an editorial calendar your fans will love

“Gee Sarah how do you get so much content created and still have a life?” “Well I don't watch TV and I use an editorial calendar…” “You don't watch TV?” “Wrong question Sunshine… you were meant to ask about the...
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