One of the greatest joys of having your own business, of being an entrepreneur is choosing whom you work with. No more clients chosen by your sales team or your boss. You no longer have to work with any person warm, and breathing with a pulse (although that helps ;)),...
We’ve all done the exercise. Writing down who will buy our products and how our products and services will help this one special person. What do you mean you haven't? How do you know who to market your business too? You think everyone is your potential client? Move...
It's 2018 and you know that blogging can get some pretty good results for your business, so this is your year; you're going to do more of it, and who can blame you? You’ve learned the basics of blogging (domain names, hosting, what software, what theme etc), and you...
We all know an editorial calendar will keep our business blog on track, and focus our marketing on message but what sort of blog posts do we populate the editorial calendar with? In this post I’m going to share with you the most popular blog post formulas for small...
“Gee Sarah how do you get so much content created and still have a life?” “Well I don't watch TV and I use an editorial calendar…” “You don't watch TV?” “Wrong question Sunshine… you were meant to ask about the...
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