Choosing the right keywords is one of the most vital components of marketing your business online, regardless of what methods you choose to promote your business. Whether you are running pay per click (PPC) campaigns, Facebook or Twitter ads, content marketing, or...
Making meaningful connections with like-minded people aka your tribe, isn't a stream of random consciousness, despite what the gurus tell you. When this happens, you're only serving you ie “getting the thoughts out” and not your tribe. You need to allow...
Keyword research should be like dancing, you do it on a regular basis. Not so frequent that you start to dread it and all the muscles in your body ache… and you'd rather run barefoot over Lego, but often enough so your body fills with joy and your eyes light up...
If you want to be discovered by people who don't know you, then you need keywords and phrases. Firing up their computers, your tribe find the answers to their questions by typing in keywords. It doesn't matter whether they type them into a search engine, or into the...
Stop chasing traffic Sarah? You're talking online marketing heresy. Before you start marching with your pitchforks to my house, I've told you before, regaled you countless times of the website with 700 visitors a week that kept a family of five. And with 4 of those 5...
Recent Comments