December 2014 » Stellar Marketing Activity
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Blogging strategically or only when you have something to say?

Blogging strategically or only when you have something to say?

Like all other kinds of success, blogging success is not an accident. Like any business, the best blogs begin with a plan. This plan henceforth will be known as TheStrategic Blogging Plan.  Successful bloggers don’t just start randomly writing posts as the...
WordPress Membership Plugins and EU VAT Compliance #EUVAT

WordPress Membership Plugins and EU VAT Compliance #EUVAT

In my post published last Sunday, I shared some of the places that you can now sell that are EU VAT compliant, including sites like Roman Cart, Selz and Sendowl. However, if like me, you have all of your WordPress websites delivering your downloads and automating a...
Klout: Does a High Score Make You Successful?

Klout: Does a High Score Make You Successful?

I was on a call with a coaching client the other day and she was impressed by my Klout score, she said it was 65. Yikes, just a few days before hand it was 70… and for someone (me) who proclaims that these scores are meaningless and don’t measure real influence at...
You are not your ideal customer… part two

You are not your ideal customer… part two

Pens at the ready! Marketing Pop Quiz: Your ideal customer is Muslim, or Jewish. They may exchange a gift and may gather as a family, but there's no ostentatious feast or party. It's just another day to them. Should you stop marketing to them because you love...
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