October 2014 » Stellar Marketing Activity
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Blogging Fears: I Can’t Write

Blogging Fears: I Can’t Write

Woo Hoo!  You’ve decided to blog. You’ve set up your site, added a header, followed all the instructions in my blogging guide and now you are hesitant. You know you have to write something, but the words won’t come. You’ve looked over the tips for writer’s block;...
Blogging fears: I’ve no idea what to put in my sidebar

Blogging fears: I’ve no idea what to put in my sidebar

Yeah me too. But your blog's sidebar is not a dumping ground for things you don't know what to do with like random menus and old logos. Think carefully what will be attractive to your ideal readers and prospects. Not sure what to put in your sidebar? Here are seven of...
Blogging Fears: Everyone will read what I write

Blogging Fears: Everyone will read what I write

The other day I posted about the biggest blogging fear I see as blog coach: the fear of writing badly. Today I’m going to talk about the other side of that fear; everyone will read what you write. Scaremongering or making your prospect feel the pain is a valid...
Blogging Fears: My site will look amateur

Blogging Fears: My site will look amateur

If you have lunch with writers, you’ll come away feeling insecure about your writing and fearing misplaced apostrophes. If you have lunch with SEO experts you’ll want to do more with your SEO, and if you have lunch with a designer, you’ll want to put your site in...
Blogging Fears: A call to action is selling

Blogging Fears: A call to action is selling

I have lost count of the times when teaching a blogging seminar that one of the audiences tells me you are not allowed to sell in a blog post, and you must never use a call to action as that's definitely selling….  Another moan I hear is how no one shares their...
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