August 2011 » Stellar Marketing Activity
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What is a Swipe file and should a blogger have one?

What is a Swipe file and should a blogger have one?

A swipe file is a powerful tool. One that will help a blogger improve drastically and convert their socks off. A swipe file is most often used by copywriters (that means we can adapt it for blogging).  It's a file that contains templates to letters, documents and...
Warning! Digital sharecropping costs you your business

Warning! Digital sharecropping costs you your business

Ok, I didn't invent the term digital sharecropping , but I understand it completely. Think of it as the difference between owning your property outright and renting your property. Both have pitfalls but if you own your property that means you are more secure. When I...

How to get your product recommended on LinkedIn

A few weeks back I published a post on adding your company page to LinkedIn. As  bloggers we can add our information products and services to our LinkedIn company pages giving us another route to market. The last step on that post was be to ask people to follow your...
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